Introduction

At Ushve, we believe that trust is the foundation of every beautiful relationship, much like the timeless pieces we create. As a brand that celebrates the fusion of Indian heritage and contemporary design, we are dedicated to safeguarding your personal information with the same meticulous care we apply to our jewellery. This privacy policy outlines how we collect, use, and protect your data, ensuring your experience with us is as seamless and secure as our designs are elegant.

1. Information Collection

To provide you with a personalized and luxurious shopping experience, we collect the following information:

• Contact Information
• Payment Information
• Account Information
• Browsing Data
• Preference Information

2. Use of Information

We use your personal information to:

• Process and fulfill your orders efficiently, including sending confirmations and shipping updates.
• Provide customer support and respond to your inquiries promptly.
• Send you updates about your orders and, with your consent, marketing communications about new collections and promotions (you can opt-out anytime).
• Analyze website usage and customer feedback to improve our products and services.
• Comply with legal obligations and protect against fraudulent activities.
• By providing your information, you consent to its use as described here.

3. Data Sharing

We may share your information with:

• Service Providers
• Marketing Partners
• Legal Authorities

4. Cookies and Tracking

Our website uses cookies and similar technologies to:

• Remember your preferences and shopping cart contents.
• Analyze traffic and user behavior to refine our services.
• Deliver personalized advertisements.
• You can manage your cookie settings through your browser, though this may affect some website features.

5. Data Security

We prioritize your privacy with robust security measures, including:

• Encryption of sensitive data during transmission and storage.
• Secure servers and regular security audits.
• Access controls to limit data exposure. While we strive to protect your information, no system is completely secure, and we cannot guarantee absolute security.

6. User Rights

You have the right to:

• Access the personal data we hold about you.
• Request corrections to inaccurate information.
• Delete your account and data (subject to legal retention requirements). Opt-out of marketing communications.
• For EU residents, additional rights under GDPR, such as data portability.
• To exercise these rights, contact us at
• 7. International Transfers

8. Children's Privacy

Our services are not intended for individuals under 18. We do not knowingly collect data from children and will delete any such information if discovered.

9. Data Retention

We retain your information only as long as necessary for the purposes stated, typically:

• Account data while active.
• Transaction records for 5 years to meet legal requirements.
• Marketing preferences until you opt-out. After the retention period, we securely delete or anonymize your data.

10. Policy Updates

We may update this policy periodically. Significant changes will be communicated via email or website notices.

11. Compliance with Laws

We comply with Indian laws, including the Information Technology Act, and international regulations like GDPR and CCPA where applicable.

12. Contact Us

For any privacy concerns, please reach out to supportt@ushve.com. We are dedicated to addressing your queries with the same care we put into our jewellery.